Stylin’ in Stilettos: 3 Fabulous Tips for Your Fashion Headshot
Fashion photography is a tremendously misunderstood profession. Yes, it’s about fashion—but the art lies in using an image as a medium to convey a multitude of ideas that aren’t confined to the clothes being modeled.
Ultimately, a fashion photographer’s job is to tell a unique story, with clothes serving as a magnificent centerpiece. Of course, this involves a massive amount of imagination and creativity—seeing as storytelling through a still photograph requires the aid of technical expertise and exposure to various concepts, all of which comes with professional experience.
Getting Down to Basics
If you have the slightest experience working in the world of fashion, you probably already know how cutthroat it can be.
In an effort to steal the spotlight, many aspiring photographers make the mistake of focusing too closely on one aspect of the shoot instead of incorporating elements of the set to create something truly remarkable.
Capturing fashion is a unique opportunity to explore the limitless powers of a headshot, and what you can bring to the table to catapult a model or designer to new heights of fame.
If you’re new to the world of fashion, you may be overwhelmed by an overload of advice and information from different artists in the industry. The truth is, everyone has their own style and philosophy—but with time and practice, you can discover what defines your aesthetic. When in doubt, don’t succumb to pressure! Simply create a strong foundation by sticking to the basics:
1. Always Prepare
You know what they say: time is money! And if you arrive on set in a timely fashion, you save yours by being energetic and ready-to-go rather than running around like a chicken with its head cut off. Learn how to organize a studio shoot and sow the seeds of professionalism by making a dazzling impression on your clients.
2. Don’t Overdo It
Unless you have considerable experience and a wealth of resources at your disposal, aim for reachable goals and work with ideas that are practically executable. With more time working with a range of professionals, you’ll slowly work your way to the top, and have the skill-set that is needed to truly pull off your master plan!
3. Pay Attention to Feedback
Sometimes, they’ll sing your praises; other times, they might not be bowled over.
Learn to take it all in your stride—the praise to fortify your confidence, and the constructive criticism to improve your skills. Aim high and always look for inspiration!
No one said taking headshots was easy! Contrary to popular opinion, there’s more to fashion photoshoots than capturing gorgeous models in exotic locations. It takes hard work, talent, unbridled creativity and most of all: an undying passion for photography.
I’m Dino Mosley and I’ve been in the business of professional photography for 11 years, taking headshots for a wide array of clients from the world of fashion and beauty, editorial, law and fitness.